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Pictured: The lipstick red Hagstrom Viking II electric guitar.
The guitar that helped launch Elvis Presley's famous comeback has sold for £450,000.
The 'King' fell in love with the lipstick red Hagstrom Viking II electric guitar that belonged to his session musician, Al Casey, at the time.
Elvis borrowed it for a TV concert that was broadcast in December 1968, marking the star's comeback after seven years of making movies.